Stationery, The Independent Creative, Uncategorized

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April 20, 2016

There are so many little places we have the chance to enhance our client experience. Of course, great customer service likely comes first. But, what about the little things we can do, to make a huge impact on our client’s hearts? I wanted to share three tips to enhance the tangible side of your brand.  […]

For Designers, The Independent Creative, Uncategorized

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December 17, 2015

Today, I am starting a new series called “Designer Diaries”. I’ve had the privilege of connecting with some amazing designers over the past several years, and there are some pretty common themes we all seem to deal with. While I wish every single project was perfect, it’s nice to know that I’m not alone in […]

Brand Identity & Design, The Independent Creative, Uncategorized

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October 21, 2015

With all of the buzz around branding, I love to talk about what it is, and what it isn’t. As I’ve discussed before, branding is not your logo. Branding is everything to do with your business & client experience. This is everything! The most important part to focus on. With that said, when thinking of your overall […]

The Independent Creative, Uncategorized

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July 15, 2015

You did it!!! You had your baby. Let’s assume you’ve changed more diapers than you can count, and you’re not quite sure what that stain on your shirt is. Yep, you’re totally in it. It is the wonderful world of parenting. And, whether you just had that sweet baby, or you’ve been in the game for years, […]

Studio News, The Independent Creative, Uncategorized

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May 11, 2015

Hi lovelies. I wanted to pop in to share a little bit about the products and services that make my workflow more efficient. Some of you know, I still use paper to-do lists. I love the satisfaction of physically crossing off a list. Sometimes, I even put items on my list just to cross them off. […]

Inspiration & Design Boards, The Independent Creative, Uncategorized

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March 15, 2015

… but I can help you hone in on your target market, develop a brand strategy to attract your perfect client, and create an identity convey your brand’s message. Most inquiries that come across my (virtual) desk say something like this, “I need a better brand! I basically don’t have one!!” — And, I usually […]