Brand Identity : Jacqui Cole

Brand Identity & Design, Stationery, Uncategorized

Jacqui-Cole-Logo-by-315-DesignHappy Monday! I am so very thrilled to be sharing this branding suite with you. First of all, I have to tell you how much I love Jacqui of Jacqui Cole Photography … She’s such a gem, and one of the brightest lights of my 2013 year. When I first talked with her, I was smitten. Her zest for life & her adventurous spirit made me know we were a perfect fit.

From the beginning, we knew her new brand identity would need to be soft, light, and professional. Nothing stuffy about it … it needed to feel approachable. Jacqui worked with Chelsea of Oh My Deer Handmades for the script in her logo, then I combined the script with a classic typeface & a custom crown elements. If you know Jacqui, you’ll know that this logo represents her beautiful spirit, and the design is a nod to her original home of London.

Jacqui is now based in Tampa, Florida & Chicago, Illinois. It was really important that her site not exclude couples from any city, but rather, really attract her ideal clients no matter where they live. With the semi-classic feel of her logo, we opted for really off-center, modern elements for the site. It was all about balance. The new site launched TODAY, and I am so excited for you to see it. I plan on sharing way more about the process in another post, but for now, go check it out.

Lastly, I wanted to share a preview of Jacqui’s paper suite. Her cards were printed on lovely watercolor paper, and paired with linen-rose envelopes & beautiful matte business cards. Everything is finished with custom rubber stamps, and I’m certain she is going to add her own little touches to enhance her client experience.


Again, I was so excited to share this with you, and I hope you’ll stop by Jacqui’s site to leave her some love.

Speaking of love … I know there are many new visitors here. Now that I’m updating the blog with my 2013 projects, I’d love to see you over at the Three Fifteen Design Facebook page. It’s a great space for conversations about branding & studio updates!

Sources for design board: