Brand Identity : Lauren Fair Photography

Brand Identity & Design, Uncategorized

Happy Friday, friends!! I think the sun was shining more than it wasn’t this week, and I am so excited for this weekend. Daylight Savings Time (do we capitalize this!?) is right around the corner, which means we’re getting one more hour of sunshine. Oh goodness!! Okay, onto the official studio stuff …

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Ohhhhhh mannnnn! I have been waiting to share the new brand identity for Lauren Fair Photography for some time, and I’ve been so excited about it. You see, it has little to do with the brand identity … but most everything to do with Tim & Lauren. They are two of the most talented people I know … and along with their talent, they bring kindness, and their adventurous spirits to the table.

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As you can see, their work is stunning. It’s full of light and love and mood and movement and space and happiness … Shall I continue?

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Tim & Lauren had this amazing feeling about combining that lightness of their work with the classic-ness of design from another era. We focused on a modern design with a vintage flare, and it’s really THEM! The new site is coming along too, and it all came together in a really cool way. Here are a few of the design elements sprinkled through the brand.

LF-Logo-Elements-by-315-DesignAnd lastly, their stationery!! I’ll be sharing it soon, but for now, here’s a preview of the letterpress suite printed by Czar Press. Mmmmm.

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