Brand Identity : Lauren Rosenau

Brand Identity & Design, Uncategorized

When I first shared the design board for Lauren Rosenau, we were still in the middle of her new logo design … I had no idea how much I’d be loving her new brand identity! As I mentioned before, Lauren is equal parts carefree, comfortable, and has such an eclectic heart … she wanted her brand to feel like home. To achieve this, we created a completely custom logo. The script was hand-drawn, and we chose this bright mustard to make it feel super fresh and fun.

I really love this round version too!

The hand-drawn script has been paired with a really lovely classic typeface for the rest of Lauren’s suite. I can’t wait to share the stationery we’re working on!

Until then, be sure to stop by Lauren’s site to say hello, and look at her amazing work!!