Three Fifteen Design » Portland Design Studio

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Brand Identity : Alicia Pyne

Hello lovelies! I hope you’re day is going perfectly! Currently, my babe is sleeping on my chest (thank you Ergo), and I thought it would be the perfect time to share a recent project. I absolutely loved working with Alicia Pyne. Not only is she one of the most talented photographers I’ve ever worked with, she’s a mama of twins, and she totally gave me strength & inspiration during my pregnancy. I felt so very connected with her journey, and I am so happy she had such a clear vision of herself! She knew exactly what her brand stood for, and I love that we were able to translate that into her new brand identity.

Overall, the suite feels southern, sweet, soft, and airy. Alicia specializes in outdoors weddings. Since green is such a hallmark of her images, the coral vibe made sense … it complimented her work perfectly. The soft watercolor adds visual interest, and the script of the logo gives a classic feel to the suite.

In a few weeks, I’ll be sharing her letterpress stationery suite, and the full site post. Until then, stop by her site & leave a little love!!


Friday Links :: Vol. 1

Happy Friday! Now that I’m back into the swing of things with this blog (yes, it was getting a bit quiet there for awhile), I wanted to share more than just my work … I also wanted to share links & fun things I’ve found throughout the week. Last weekend was so busy around here, so we’re really looking forward to a more low-key time. Getting out into the garden, finishing our basement (we are converting it to a den/office/guest space), and meeting up with some friends.

Here are some links for you:

  • I love learning … I remember the first time I watched a TED talk. It was Bjarke Ingels’ talk from a few years back. Jim showed it to me, and since, I love catching them. Kathleen from & Kathleen put a list together this week. There are some awesome ones in there! 
  • We just bought Isa Does It, an amazing vegan cookbook. I flipped through it the other night, and I was drooling. Literally … it was a little sad. I’ve been in a little rut since going vegan in January, so this book is a gift from the universe!
  • I love these office organizers from Oh So Beautiful Paper … Also, Noel has a new header on the site, and it’s so cute!
  • I have a bit of a black thumb, but I’m working towards a greener studio space … These vases are perfection.
  • Our friends, The Solars, are headed to Europe for 5 months with their 3 kids … I’m loving reading about their journey!
  • Be still my vegan heart … This green curry kale salad looks AMAZING!
  • I love Mindy Kaling!!

I hope you have an amazing weekend! See you back here on Monday.

Brand Identity : Jeff Lundstrom

I hope you’re having an amazing week so far. It’s almost Friday, and that’s a great reason to celebrate!! You know what else makes me happy? This project with Jeff Lundstrom. Funny enough, I almost always work with women … The men I work with are often part of a man/woman team, so when Jeff approached me about working together, I was so excited! I love all of my clients, but I know working with a male business owner would be a fun change of pace … possibly a little bit of a challenge.

Jeff really wanted to focus on the overall feel … something so comfortable & classic. His brand experience is all about relating with his clients on a personal level, and he wants to leave them with timeless photographs that exude coziness. Form the minute we completed the design board, I knew we were onto something great. I am in love with this suite, and cannot wait to share the rest of the project.

Sources: 1/2/3/4/5/6/7/8/9

Stationery : Jacqui Cole

Last time I shared Jacqui’s project, I was discussing her new brand identity. Today, I wanted to share the beautiful, soft paper suite. The logo was begging for creams and light pinks, so it’s exactly what we did! The suite started with two sided business cards that showcased the beautiful logo that myself and Chelsea of Oh My Deer created. The note cards were kept super-clean by including the custom crown element and some linework. The cards were printed on a watercolor paper, which matched the texture on the blush pink envelopes. The suite was completed with three custom rubber stamps.

A Little Update

On Friday, I did a big, scary thing: I hit “construction mode” on the blog, and dove into a little update.

I had the blog redesigned two years ago, and while I loved it, there were little elements I was wanting to implement. Easier searching (with lovely archive pages), nested comments, and a more modern look were at the top of the list. There is now a landing page for new visitors, and a contact section that asks the questions I really want to know.

So, here it is!! I new-ish blog. I’m so excited for 2014, and I’m happy my readers have an updated space to follow along. If we haven’t connected yet, be sure to head over to the 315 Design Facebook page, or follow along on Instagram. While on IG, leave me a comment, so I can follow you too!